Journal Archives | Haha Haha Co. Full-Service Advertising Agency in Fort Worth Fri, 13 Sep 2024 17:53:00 +0000 en-CA hourly 1 https://wordpress.org/?v=6.6.1 https://hahahaha.xyz/wp-content/uploads/2020/07/cropped-Hahahaha-squirrel-32x32.png Journal Archives | Haha Haha Co. 32 32 Optimizing Your Email Campaigns with Strategic Resends https://hahahaha.xyz/optimizing-your-email-campaigns-with-strategic-resends/ Fri, 13 Sep 2024 17:51:27 +0000 https://hahahaha.xyz/?p=15477 In the competitive world of email marketing, getting your message noticed can be challenging. If you’re facing low open rates or engagement, resending emails can be a key strategy to improve results.  Resending can be beneficial when your initial message doesn’t reach its target audience or falls short in impact. When done strategically, it can […]

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]]> A Toast to Ken Hahahaha https://hahahaha.xyz/a-toast-to-ken-Hahahaha/ Tue, 04 Jun 2024 15:53:11 +0000 https://hahahaha.xyz/?p=15306 The Fort Worth advertising community recently gathered at Backlot Studios to honor one of its most distinguished figures—our very own Ken Hahahaha—recipient of the American Advertising Federation (AAF) Fort Worth’s Silver Medal Award. This prestigious award not only recognizes outstanding contributions to the advertising industry but more importantly, a commitment to the greater Fort Worth […]

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]]> ASCRS 2024: Top 10 Takeaways https://hahahaha.xyz/ascrs-2024-top-10-takeaways/ Fri, 12 Apr 2024 15:19:11 +0000 https://hahahaha.xyz/?p=15218 Healthcare Marketing Perspectives From The Field To paraphrase an old advertising slogan, neither rain, nor sleet, nor wind, nor snow would keep the American Society of Cataract and Refractive Surgeons (ASCRS) Annual Congress down. ASCRS just ended in Boston and despite the cold weather, the meeting itself was as dynamic as ever. Hahahaha was there […]

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]]> Leveraging AI to amplify our creative process https://hahahaha.xyz/leveraging-ai-to-amplify-our-creative-process/ Wed, 20 Mar 2024 22:35:24 +0000 https://hahahaha.xyz/?p=15182 As a creative leader at Hahahaha, I’m thrilled to see our art directors leveraging AI prompts to enhance our visual ideation process. In our industry, innovation is paramount, and utilizing AI throughout our process opens up new avenues for creativity that were previously untapped. In the past, our concept sessions generated great ideas, but bringing […]

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]]> Creating Economic Development Equity with Strong Marketing https://hahahaha.xyz/creating-economic-development-equity-with-strong-marketing/ Tue, 27 Feb 2024 17:23:00 +0000 https://hahahaha.xyz/?p=15158 Economic Development is the engine that drives growth in a region, and while many factors contribute to a strong economic development effort,  robust and strategic marketing can help a region catapult those initiatives and truly reach its potential. The benefits of a well-run economic development effort are deep and wide. Here are some of the […]

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]]> The Power of A/B Testing Subject Lines in Email Marketing https://hahahaha.xyz/the-power-of-a-b-testing-subject-lines-in-email-marketing/ Fri, 26 Jan 2024 00:21:57 +0000 https://hahahaha.xyz/?p=15148 Are your email subject lines not getting the attention they deserve? Are you struggling to improve open rates and engagement with your email campaigns? Look no further than the power of A/B testing.  Under the guidance of an expert digital agency like Hahahaha, A/B testing subject lines is a game-changer, allowing you to optimize your […]

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]]> Humanizing Healthcare: The Power of Patient-Centric Design https://hahahaha.xyz/humanizing-healthcare-the-power-of-patient-centric-design/ Thu, 18 Jan 2024 20:16:57 +0000 https://hahahaha.xyz/?p=15135 The Journey to Patients Goes Through Emotions In health care, as in life, design is everything. It’s the difference between a website that meets a user’s needs and one that frustrates them. Or, why one medical device gains adherence and why another just gathers dust.  While the user experience (UX) has been on the rise […]

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]]> The Big Data Bowl of Life https://hahahaha.xyz/the-big-data-bowl-of-life/ Wed, 20 Dec 2023 19:20:05 +0000 https://hahahaha.xyz/?p=15128 Meet Andrew Lotz Let’s start by getting to know you a little better. Tell us about yourself. Born in New Orleans, Louisiana, raised in Saint Bernard Parish. Moved to Dallas after Hurricane Katrina and was recruited to play football at Texas Lutheran University in Seguin, Texas. While in school, I adopted two dogs. Cookie, who […]

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]]> Guiding your customers to lifelong advocates https://hahahaha.xyz/guiding-your-customers-to-lifelong-advocates/ Mon, 13 Nov 2023 17:04:35 +0000 https://hahahaha.xyz/?p=15063 So Susie visited your museum once. How do you get her to come back? Kevin has attended the theater once a year, every year. Why is he not a subscriber? The Smith family has been aquarium members for 6 years, but they’ve never donated a penny outside of that. Why not? In the entertainment space, […]

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]]> Golden State to Lone Star Fate https://hahahaha.xyz/golden-state-to-lone-star-fate/ Mon, 16 Oct 2023 14:24:07 +0000 https://hahahaha.xyz/?p=15066 Meet Ethan Casella Let’s start by getting to know you a little better. Tell us about yourself. I grew up in the Bay Area, California before moving to Texas to attend TCU. My junior year of college I took a class where someone from Hahahaha led a creative project for a group of students. That […]

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